permanent - London, UK
The role of the Expertise and Innovation Specialist will be to lead our development of data-led digital planning, and will stretch the possibilities of real-time media optimisation across all channels to optimise performance. You will take a critical role in the delivery of fifty-five’s strategic planning and thinking, based on deep understanding of the digital advertising ecosystem, and be highly proficient at generating actionable customer insights from analysis of consumers’ digital footprints, with experience of mining search, social, advertising, demographic and on-site data. You will help 55 shape our proposition and service in this emerging field and market it to new and existing clients.
This Media E&I (Expertise and Innovation) Specialist role is responsible for researching the range of adtech solutions in the market and advising in-house teams and clients on the correct strategy for implementing and deploying the ideal configuration, depending on the client’s objectives and requirements. The candidate will be expected to have specialist skills and knowledge in delivering adtech solutions for the efficient deployment of digital campaigns against both branding and performance metrics. The role is part of fifty-five’s Expertise and Innovation division, a team of highly advanced Media Tech experts who have responsibility for propagating best practice in our group, for understanding the strengths and weaknesses of the leading tools in the market, and for shaping fifty-five’s differentiated positioning in a constantly changing adtech environment.
As part of the fifty-five Expertise and Innovation division, you will work with both our media experts and our consulting team, particularly in the context of technological interfacing between ad-centric and site-centric tools
You will take a critical role in the delivery of fifty-five’s strategic planning and thinking, based on a strong understanding of the digital advertising ecosystem, and be highly proficient at generating actionable customer insights from analysis of consumers’ digital footprints, with knowledge of mining search, social, advertising, demographic and on-site data.
Part of You & Mr Jones, the world’s first brandtech group, fifty-five is a data company helping brands collect, analyse and activate their data across paid, earned and owned channels to increase their marketing ROI and improve customer acquisition and retention. Headquartered in Paris with offices in London, Hong Kong, New York and Shanghai, the data company was named by Deloitte as one of the fastest-growing tech firms in Europe, thanks to its unique technology approach combining talent with software and service expertise.
permanent - Taipei, TW
Part of You & Mr Jones, the world’s first brandtech group, fifty-five is a data company helping brands collect, analyse and activate their data across paid, earned and owned channels to increase their marketing ROI and improve customer acquisition and retention.
Headquartered in Paris with offices in London, Hong Kong, New York and Shanghai, the data company was named by Deloitte as one of the fastest-growing tech firms in Europe, thanks to its unique technology approach combining talent with software and service expertise.
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permanent - Geneva, CH
fifty-five accompagne les entreprises dans l’exploitation de leurs données au service d’un marketing et un achat-média plus performants. Partenaire des annonceurs de la collecte à l’activation des données, la data company aide les organisations à devenir de véritables entités omnicanales maîtrisant l’efficacité de leur écosystème digital et ses synergies avec le monde physique. Pilier data stratégique de You & Mr Jones, premier groupe de BrandTech au monde, fifty-five propose des prestations associant conseil, services et technologie. L’entreprise compte aujourd’hui des bureaux à Paris, Londres, Hong Kong, New York, Shanghai et Genève. Elle accorde une importance particulière au bien-être de ses 220 employés, ce qui lui a permis d’intégrer en 2018 le Palmarès Best Workplaces France.
Vous serez amené à promouvoir une vision innovation et user-centric du marketing digital, basée sur l’utilisation méthodique et systématique de la donnée dans la prise de décision. Vous travaillerez en étroite collaboration avec l’équipe Expertise & Innovation.
Vous réaliserez les missions suivantes :
Diplômé d’un bac +5 d’une grande école, vous avez 4 à 6 ans d’expérience dans une agence web ou media, une entreprise de conseil ou de technologie. Vos expériences précédentes en gestion de projet combinent des sujets business et techniques dans un contexte international. Une excellente connaissance des technologies et de l’industrie digitale est essentielle.
Rencontrez l’équipe fifty-five ! ftfv.co/wttj
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permanent - Shanghai, CN
55 is a leading Brandtech and data company that was founded by former CEO and management team of Google Southern Europe. French-born and headquartered in Paris, it rapidly grew from startup to an international company with 180 staff across 7 offices in Shanghai, Shenzhen, Hong Kong, London, New York, Geneva and Paris.
We’ve been working with brands to help them thrive in a multi-channel, digitized world since 2010, through the strategic use of data and marketing technologies, and the astute coordination of their partner ecosystems.
Within the consulting team based in Shanghai, you will actively take part in delivering fifty-five’s missions to multiple clients. During missions relating to media acquisition strategy or onsite conversion optimization, you will contribute to promoting a new user-centric vision of digital marketing, based on the systematic and methodical use of data to support decisions.
As a senior digital analytics consultant, you will follow an action plan, issuing step by step various deliverables during the mission. You will guarantee the integrity of web analytics data as well as its interpretation during delivery sessions with the client. You will be responsible for the content, the format and the overall quality of the outputs delivered to the client and for monitoring their operational and technical implementation.
Based on your good understanding of our missions and our clients’ needs, you will collaborate with all our teams to develop fifty-five’s offer, both in terms of marketing and in terms of technical and operational delivery.
● Master’s degree (business, engineering) or equivalent diploma
● 3-6 years’ experience in project management or digital marketing, consulting firms (strategy, organization, change management, IS, etc.), business intelligence software publishers (SAP, etc.), or media-buy agencies, digital or traditional
● Mandarin (fluent or native) – English (fluent)
● Excellent communication, oral, written and data visualization
● Strong analytical skills
● Good entrepreneurial and team spirit
● Knowledge of web analytics tools and the main online acquisition channels: search engines (SEO, SEM and bid-management tools), display, affiliate marketing, emailing, social media, Ad Exchange, web and mobile applications, etc.
55 provides competitive compensation, as well as great career development opportunities
Wework, No. 696 Weihai Road, Jing’an District, Shanghai
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